‘Make it profitable to save the world’

Duckbucks: In a nutshell, what does Doconomy do?

Mathias Wikström: Doconomy today brings two products to market. One being Impact Transactions: calculating every transaction made in order to understand cause and effect. With every purchase you make, you get a financial score in the local currency as well as an impact score measured in a CO2 emissions equivalent. Understanding who you’re spending your money with and what kind of integrity that you’re enabling — or what kind of lack of integrity that you’re enabling — is at the very front and center of the interest of the purchaser.
The other product is Impact Finance, which connects your ability to take responsibility for your personal financial wellbeing, to taking responsibility for the greater good. Through leading behavioral science, we hyper-nudge you to save and invest better and more to achieve the dreams that you set — it’s intention-based.