Duckbucks: In a nutshell, what does Doconomy do?
Mathias Wikström: Doconomy today brings two products to market. One being Impact Transactions: calculating every transaction made in order to understand cause and effect. With every purchase you make, you get a financial score in the local currency as well as an impact score measured in a CO2 emissions equivalent. Understanding who you’re spending your money with and what kind of integrity that you’re enabling — or what kind of lack of integrity that you’re enabling — is at the very front and center of the interest of the purchaser.
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